Katharina Menger

Address Department of Agricultural and Food Marketing
Building: DITSL
Room 0134
Telephone +49 5542 98-1287
Telefax +49 5542 98-1286
E-mail address k.menger@uni-kassel.de
Picture of  Katharina M.Sc. Menger

Short portrait

  • Since 8/2016: Research assistant at the Department of Agricultural and Food Marketing
  • 08/2015-04/2016: Junior Business Developer at Rhiem Distribution Systems GmbH, Voerde
  • 05/2014-02/2015: Scholarship recipient of the Heinz Nixdorf Foundation in association with the Neumann Coffee Group Vietnam – Cultivation and international trade of Vietnamese coffee, Ho Chi Minh City
  • 10/2011-04/2014: M.Sc. Agricultural Economics at University Hohenheim, Topic of the thesis: “Unlocking the potential of the Nigerian crop protection market: How to meet the challenges of local product registration as a global R&D player”
  • 10/2012-12/2013: Internship at BASF SE – Market Intelligence Crop Protection Africa and Middle East
  • 01/2012-09/2012: Student worker at Food Security Center at University Hohenheim
  • 04/2011-09/2011: Internship in Customer Marketing at Nestlé Professional, Frankfurt (Advanced Coffee Solutions)
  • 10/2007-01/2011: B.A. Retail and Distribution Management at University of Applied Sciences Worms and Universidad San Ignacio de Loyola in Lima, Peru, Topic of the thesis: “German Wine in Singapore – Could a branding concept increase local recognition and promote sales for German wine on the Singaporean market?”
  • 03/2010-07/2010: Wine Consultant at Magma Trade and Consult in Singapore
  • Working experience at different agricultural operations (inter-)nationally


  • Menger, K. and Hamm, U. (2017): Lebensmittel, die die Artenvielfalt erhalten - Trends und Vermarktungspotenzial für Produkte aus der Landschaftspflege. Deutscher Landschaftspflegetag 2017 in Regensburg, 6. July 2017
  • Menger, K. and Hamm, U. (2017): Mehrwerte alter Nutztierrassen kommunizieren – Ein Leitfaden für Praktiker. Poster-Presentation Ökofeldtage 2017, Hessische Staatsdomäne Frankenhausen, 21-22 June 2017


  • Marketing Research, M.Sc. (WS 2016/17)
  • International Markets and Marketing for Organic Products, M.Sc. (SS 2017)


  • German
  • English
  • Spanish