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Article on the changes in dialog marketing under the title "SAHNE for the customer"
Article by Prof. Dr. Mann on the changes in dialog marketing under the title "SAHNE für den Kunden" published in issue 5…oral repeat examinations for the lecture "Marketing Implementation"
The oral repeat examinations for the lecture "Marketing Implementation" will take place on 28.04.2016, 13.05.2016 and 18…Examination of the course BWL 3b from the winter semester 15 / 16
The examination of the course BWL 3b from the winter semester 15 / 16 will take place on04.04.2016between 9.30 and 11.00…Exam "Marketing Implementation"
The exam "Marketingimplementation" will take place on 15.02.2016 at 10:00 (s. t.) in lecture hall 2 Campus Center (AB…Seminar on the topic of "Sales management"
Prof. Dr. Andreas Mann held a seminar on"Sales Management" as part of the General MBA course in Kassel on 06.12.2015Lecture on the topic of "Entrepreneurial Marketing"
Prof. Dr. Andreas Mann gave a lecture on"Entrepreneurial Marketing" in the event series"How do I start a business?" in…Lecture on the topic "Current (mega) trends as challenges for (medium-sized) companies"
Prof. Dr. Andreas Mann gave a lecture on "Current (mega) trends as challenges for (medium-sized) companies" at the casim…Opening lecture on the topic "Dialgmarketing in transition - changing communication requirements for companies"
Prof. Dr. Andreas Mann gave the opening lecture on"Dialgmarketing im Wandel - Veränderte Kommunikationsanforderungen an…Key note on "How consumers feel, think and act - implications of behavioral and neuroscientific findings for marketing and sales"
Prof. Dr. Andreas Mann gave the keynote speech on "How consumers feel, think and act - implications of behavioral and…Examination of the course BWL 3b
The exam inspection of the course BWL 3b is possible on 08.10.15 as well as on 15.10.15, both between 9.30 and 11.00 am,…