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Lecture entitled "Changes in the communication and media usage behavior of customers as a challenge for companies"
Prof. Dr. Mann was invited as a keynote speaker at the 11th Entrepreneur Day of the Schwalm-Eder Business Centre (ZWS) in Homberg (Efze) on October 8, 2013 and gave a lecture entitled "Changes in the communication and media usage behavior of customers as a challenge for companies".