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on the topic of "Changes in consumer communication and purchasing behavior as a challenge for corporate success"
Prof. Dr. Mann gave a lecture on "Changes in the communication and purchasing behavior of consumers as a challenge for…Report on Prof. Dr. Mann's lecture on the occasion of the Vericom.10 event in the magazine "Jèrôme"
Report on Prof. Dr. Mann's lecture at the Vericom.10 event published in the magazine "Jèrôme " (issue 4 / 2014).Executive seminar on sales management
Prof. Dr. Mann held an executive seminar on sales management as part of the UNIKIMS General MBA program on 13 and 14…Lecture on the topic of "Entrepreneurial Marketing"
Prof. Dr. Andreas Mann gave a lecture on "Entrepreneurial Marketing" on 18.11.2014 as part of the lecture series "Wie…Key note entitled "Fit for the future: old virtues and new skills for corporate success"
Prof. Dr. Andreas Mann gave the keynote entitled "Fit for the future: old virtues and new skills for corporate success" …Lecture on the topic "Fundraising of Nonprofit Organizations: Winning Back Lost Donors"
Moritz Parwoll gave a presentation on "Fundraising of Nonprofit Organizations: Winning Back Lost Donors".Dates for exam inspection BWL 3b (Fundamentals of Marketing) from the summer semester 2014
Dates for the examination inspection of BWL 3b (Fundamentals of Marketing) from the summer semester 2014 are: 01.10.2014…Lecture on the topic of direct marketing success factors
Prof. Dr. Andreas Mann gave a lecture on direct marketing success factors as part of the Marketing Excecutive Program…One-day seminar on dialog marketing strategies and measures
Prof. Dr. Andreas Mann held a one-day seminar on dialog marketing strategies and measures in Königstein on June 28, 2014One-day seminar on the basics and methods of market research
Prof. Dr. Andreas Mann held a one-day seminar on the basics and methods of market research for MBA marketing and dialog…