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F.A.Z. advertorial on Prof. Leimeister's session at the BMBF symposium: "How does Generation Y work? New forms of work and employment for the future"
The symposium organized by the Federal Ministry of Education and Research (BMBF) will be held this year under the motto "Work in the digitalized world". Prof. Dr. Leimeister will chair the session "Digital Working and Crowd Working: New Forms of Work and Employment Today and for the Future" at the conference, in which forms of work and employment in digital (project) work will be discussed and debated by experts from research and practice. The aim is to have an open discussion with various stakeholders - such as crowdsourcing companies and start-ups, interest group associations - about forms of digital work such as crowd working, but also about the opportunities and challenges associated with these concepts.
To this end, the Frankfurter Allgemeine Zeitung published an advertorial entitled "How does Generation Y work? New forms of work and employment for the future". In the advertorial, Prof. Leimeister explains how younger generations (also known as "Generation Y"), who have grown up with digital technologies and the internet from birth, handle and work with information technologies much more intensively and as a matter of course. New work concepts such as crowd working - whereby internet users collectively take on tasks that are typically carried out by employees within a company - would establish themselves accordingly, particularly in the software industry.
The complete version of the advertorial can be found in the attached files.
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