Online journalism: A look behind the scenes

Journalism has been undergoing dynamic change since the digital age. Editorial work has changed dramatically as a result of search engines and Google. This online event is designed to give students a look behind the scenes of modern online journalism. It will primarily focus on the relevance of search engine optimization (Seo). After all, whether you are a company, media house or political party, those who are at the top of Google's rankings gain attention, importance and influence. Jan Wendt will name key success factors for seo optimization. He will also explain how editorial online work differs from print. To this end, Jan Wendt will present some tools for managing a news portal and identifying relevant topics.

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