What am I worth? Pricing and calculation for artists and designers

It is particularly difficult for artists and designers to determine a price for their own services at the beginning (and afterwards). What calculation methods are there? How can you avoid the pitfalls of "too high" and "too low"? And what can you do to put yourself in the best possible position for negotiations with clients? The workshop will explain a scientifically developed calculation method that makes life in self-employment easier right from the start.

Lecturer: Alexander Bretz is Honorary Professor of Design Law and Business Start-ups at Burg Giebichenstein University of Art and Design and Professor of Creative Business Management at BSP Business & Law School Berlin. As a lawyer and management consultant, he specializes in the areas of start-ups, strategy and financing in design and other areas of the creative industries.

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