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The oral repeat examination "Sales and Customer Management" (SoSe 25) will take place on 13.11.25
If you want to take part in the oral repeat examination, please register in HIS and send an e-mail to…The oral repeat examination "Marketing Communication" (SoSe 25) will take place on 12.11.25
If you want to take part in the oral repeat examination, please register in HIS and send an e-mail to…Lecture by Prof. Dr. Mann at the 12th Insurance Day on 01.10.25 in Kassel
Prof. Dr. Andreas Mann gave a lecture entitled "(Changed) buying behavior of private customers: Challenges and…Exam review BWL 3 / BWL 3b
The examination inspection (BWL 3 / BWL 3b) will take place on Thursday, 25.09.25 and Thursday, 16.10.25 at 14:00 in…Doctorate successfully completed
Ann-Catrin Pristl defended her dissertation on Wednesday, 16.07.25 and thus successfully completed her doctorate. The…Ann-Catrin Pristl presented the latest research findings at the 31st Annual Conference of Recent Advances in Retailing and Consumer Services
Ann-Catrin Pristl presented current research results on the reduction of expectation-related reasons for returns in…The oral repeat examination "Marketing Intelligence" / "Marketing Implementation" (WiSe 24 / 25) will take place on 05.06.25 at 14:00
If you wish to take part in the oral repeat examination, please register in HIS and send an e-mail to…The examination inspection BWL 3b (old PO) and BWL 3: Marketing (new PO) will take place on 10.04.25 and 24.04.25 at 14:00 each day
The examination will take place in room 4007 in Mönchebergstr. 1. Prior registration is not required.New article on the relevance of promotional products published by Prof. Dr. Andreas Mann and Greta Sofie Möller
Even in the heyday of social media marketing, promotional items are of great importance for companies' customer…The FG Marketing regularly recruits student assistants: Apply now!
Dear students, the FG / LS Marketing is looking for student assistants (30-35 hours per month) with immediate effect.…