Welcome

The chair Sustainable Marketing is represented by Prof. Dr. Ralf Wagner.

04/22/2025 Moodle course: Analytics for Sustainable Marketings
@Sustainable Marketing
04/22/2025 AI-generated podcast: Sustainability Holons
@Sustainable Marketing
04/15/2025 New paper published: "Do you feel guilty? A consumer-centric perspective on green nudging in last-mile deliveries"
@Sustainable Marketing
04/14/2025 New paper published: "Buy It Now or Let It Perish Into Sustainability Holons"
@Sustainable Marketing
03/17/2025 New paper accepted: "Being the "Better Student": Intentions to Reduce Food Waste"
@Sustainable Marketing