Videos für Social Media, Studierendenmarketing, Erklärfilme & Co

Are you creating an explainer film, social media post or other video for your organizational unit? Here you will find some useful information.

Templates

The video corporate design is not mandatory, but ensures recognition. It contains the following graphic elements: title image, belly band, text field, subtitle, logo, outro and thumbnails.

The templates are Photoshop files that can be imported as still images in most applications. Text changes are made in Photoshop.

All templates are available in the different formats:

Standard 16:9 4K (3840 x 2160 px) 1080p (1920 x 1080 px)

Square 1:1 2160 x 2160 px 1080 x 1080 px

Portrait 9:16 2160 x 3840 px 1080 x 1920 px

Selection of editing material / video clips

Please acknowledge the following creators as the source in your credits or on the platform where you publish the finished video:
Video Material: Communications Staff Office, Press and Public Relations and Studio Blåfield.

The video material may only be published in the following context:
Publication on the social media channels of the University of Kassel.
Publication on the website of the University of Kassel

Recommendations for gender-appropriate presentation in videos

Video consent forms

When creating your own video recordings, please observe copyright and the right to your own image. If there are people in your video, have them fill out a consent form in advance.

FAQs

The University of Kassel logo is available in the Video Corporat Design templates in various formats and may be used. Please also use the logo of your organizational unit, if available.

Please keep in mind that GEMA-free does not mean royalty-free and pay attention to the licensing terms of music tracks. If you are interested in royalty-free audio tracks for your video project, we can provide you with some. Please send an email with the request to: presse[at]uni-kassel[dot]de

If you need assistance, we will give you a list of external service providers upon request. Please send an e-mail with the request to: presse[at]uni-kassel[dot]de

For filming on campus, you will need permission to film from Staff Office C. Please email: presse[at]uni-kassel[dot]de

Questions about video creation? Write to us!