Corporate Design and Media Services
At the core of its diversity, the University of Kassel is recognizable as an organization primarily through its unmistakable typographic logo and the distinctive corporate color. Within the framework of the umbrella brand strategy of the University of Kassel, many creative designs are possible, which nevertheless always convey a message: These services in science, research, teaching, consulting and support are a brand product of the University of Kassel.
Further development of the corporate design: The University of Kassel with a focus on sustainability
Image: Bureau Soon.The University of Kassel presents itself as a nationally recognizable institution with a healthy self-confidence and a focus on sustainability. In order to emphasize its strengths, the corporate design must be further developed. With its interdisciplinary approach and innovative range of courses, the University of Kassel has a unique selling point that should be communicated to prospective students. The aim is to position the University of Kassel as a leading address for sustainability and holistic solutions.