Visual Communication (artistic degree)

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Image: Teaching and working situation. Three students are in an exhibition room in which some printed works are hanging on the whiteboards. One of them hangs a picture in the background and looks at the other two, who are sitting on the floor and looking at the printouts. There are more pictures on the floor in front of them.Image: Martha Friedel

The Visual Communication degree course is organized as a project course to teach creative and artistic methods in various media fields.

It aims to enable students to develop significant contributions to the shaping of social reality by encouraging them to think practically, analytically and critically and to engage with the functions of art and culture, technology, science and the market. In a decidedly transdisciplinary study structure, the combination of theory and practice lays the foundation for new perspectives and approaches and promotes the development of an individual creative attitude and own working approaches.

In addition to subject-specific content and methods, the course places particular emphasis on developing the ability to work in a team beyond the boundaries of one's own subject and to integrate aspects of social responsibility into one's own projects. Collaborations and innovations are not only established between the specializations, but also across courses: interactive, diverse, exciting, not too much schooling, free and binding. A manageable number of students enables targeted and constructive criticism, which allows students' own work to grow. In the first year of study, students complete an interdisciplinary basic course that teaches them the design basics and techniques of various visual media. From the third semester onwards, students can choose their areas of specialization: Animation, Film and Moving Image, Film and Television, Photography, Games, Illustration and Comics, New Media, Editorial Design and Theory and Practice of Visual Communication.

At a glance

Study program name: Visual Communication


Degree: Artistic degree (equivalent to a Master of Fine Arts)


Start: Winter semester


Duration/scope: 10 semesters


Language of instruction: German

Admission requirement

You need one of the following degrees for this degree program:

You can find a good overview of the various qualifications and their differences on the "Admission requirements" website of the Hessian Ministry of Science and Art.


Entrance examination

The application procedure for all artistic and design degree courses includes participation in an entrance examination. You can only enrol for this degree course once you have passed the entrance examination.

Admission may also be possible without a certificate of general higher education entrance qualification if outstanding artistic talent has been established in the aptitude test.


Portfolio advice

One of the admission requirements is proof of artistic/design aptitude. Applicants must submit a portfolio with samples of their work.

Details can be found on the website of the art academy:


Feedback zu diesen Studiengangsseiten

Go-Link of this page: www.uni-kassel.de/go/ka_visuelle_kommunikation